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HERO CPL DELIVERS EXCELLENT VALUE TO COMMERCIAL PARTNERS

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By Author CPL

The Hero Caribbean Premier League has delivered record total value to it’s commercial partners during the 2020 season, with a 58% increase from the 2019 season to a total of US$371million. These figures were collated by YouGov Sport, a division of one of the biggest research firms in the world. 

The 2020 tournament was played behind closed doors at two venues in Trinidad as a result of the COVID-19 pandemic. While fans were unable to attend the league had record viewership of 523.5million. With so many people watching the tournament around the world the commercial partners involved with the Hero CPL got excellent exposure throughout the event. 

The partners for the 2020 season were Hero Motorcorp, Digicel, El Dorado Rum, Republic Bank, Dream XI, Fun88, Bet Daily, Angostura LLB, Republic Bank, FedEx, Visa, Guardian Group, Carib, LifeBuoy, Turbo Energy Drink and Rainforest Seafood. 

Jamie Stewart, Hero CPL’s Commercial Director said: “Hero CPL relies on our fantastic set of partners in order to bring the 'the biggest party in sport’ to the world. We are grateful to our partner family for standing with us during a challenging year and hope to have repaid that loyalty by delivering high value.”     

TITLE SPONSOR

Hero

OFFICIAL PARTNERS

Digicel
El Dorado
Republic Bank
Dream11
Fun88
Angostura

TITLE SPONSOR

Hero
Digicel

OFFICIAL SPONSORS

Fedex
Visa
Guardian Group
Lifebuoy
OmegaXL
HERO CPL DELIVERS EXCELLENT VALUE TO COMMERCIAL PARTNERS CPL T20

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